Flipkart Case Study
Client
Flipkart
Project
3D AR models
Project Description
3DTRIXS partnered with Flipkart during Big Billion Days to create 6,000+ 3D AR models and explainer videos that enhanced product visibility, customer engagement, and the overall shopping experience.
Project specifics
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6,000+ 3D AR Models
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Product Videos
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Big Billion Days
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Multiple Categories
How It Started
History
The project began as a collaboration between Flipkart and 3DTRIXS to enhance product presentation during Big Billion Days using 3D AR models and explainer videos.
Project Outcome
Results
The project delivered over 6,000 3D AR models and multiple explainer videos within 7–8 months, helping enhance product visibility and customer engagement.
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60%+ Increase in Product Visibility
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45%+ Boost in Customer Engagement
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50%+ Improvement in Product Interaction
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6,000+ Products Enhanced with AR Content
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40+ Creative Experts Delivered the Campaign
Key Obstacles
The Challenge
The challenge was delivering large scale 3D and video content within extremely tight deadlines while maintaining high quality and consistency.
Flipkart is one of India’s leading e-commerce platforms, offering a wide range of products across electronics, fashion, home, lifestyle, and more to millions of customers nationwide.
How We Solved It
Our Solution
3DTRIXS used a dedicated team and streamlined workflow to deliver large scale 3D AR models and explainer videos with speed, quality, and consistency.
How We Executed It
Our Approach
Our approach combined creativity, technology, and efficient execution to deliver engaging content at scale within tight campaign production deadlines.
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Creative Storytelling Strategy
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Advanced 3D Production Workflow
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Scalable Content Execution
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Consistent Quality Management
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