Are you considering creating an explainer video to showcase your business or product? If so, you may be wondering about the costs involved. In this guide, we’ll cover everything you need to know about explainer video pricing, from the factors that affect costs to the different types of explainer videos available.

What is an Explainer Video?

An explainer video is a short, engaging video that explains a business or product in a clear and concise way. These videos typically run anywhere from 30 seconds to 2 minutes and can be animated or live-action. Explainer videos are often used on a company’s website, social media channels, or in email marketing campaigns.

Why are Explainer Videos Important for Businesses?

Explainer videos are an effective way to introduce your business or product to potential customers. They can help increase brand awareness, explain complex products or services, and ultimately lead to more sales. In fact, studies have shown that adding an explainer video to your website can increase conversion rates by up to 80%.

Factors that Affect Explainer Video Pricing

The explainer video cost can vary depending on a number of factors, including:

• Length of the video
• Type of video (animated, live-action, whiteboard, etc.)
• The complexity of the animation or live-action scenes
• Quality of the voiceover
• Scriptwriting and editing
• Music and sound effects

The Different Types of Explainer Videos

There are several types of explainer videos, each with its own benefits and drawbacks. Here are three of the most common:

Animated Explainer Videos

Animated explainer videos use illustrations, graphics, and animation to tell a story. These videos are often used for products or services that are difficult to explain or demonstrate in real life.

Live-Action Explainer Videos

Live-action explainer videos use real people and settings to showcase a product or service. These videos can be highly effective for businesses that want to create a personal connection with their audience.

Whiteboard Explainer Videos

Whiteboard explainer videos use a hand-drawn whiteboard and marker to tell a story. These videos are often used for educational purposes or to explain complex concepts.

How Much Does an Explainer Video Cost Per Minute?

The explainer video cost per minute can range anywhere from a few hundred dollars to tens of thousands of dollars. The price will depend on the type of video, the length of the video, and the level of complexity involved.

For our explainer video services, we provide a variety of pricing packages that detail all the features and exclusions.